Twinkie

The Twinkie is an American, soft snack cake, described on its packaging as "golden sponge cake with a creamy filling". Introduced in 1930, it was previously made and distributed by Hostess Brands. The brand is currently owned by Hostess Brands, Inc., in turn currently owned by The J.M. Smucker Company and having been formerly owned by private equity firms Apollo Global Management and C. Dean Metropoulos and Company as the second incarnation of Hostess Brands. During bankruptcy proceedings, Twinkie production was suspended on November 15, 2012, and resumed after an absence of a few months from American store shelves, becoming available again nationwide on July 15, 2013. Grupo Bimbo's Vachon Bakery, which owns the Canadian rights to the product and made them during their absence from the U.S. market, produces Twinkies in Canada at a bakery in Montreal.

Description: Wikipedia — Twinkie, CC BY-SA 4.0